I’m always asked, “Did you think Fayettechill would have made it to this point when you started the company in 2009?” The short and easy answer is not in my wildest dreams. Founding the company at age 20 during college at the University of Arkansas while beginning to learn about the outdoors with fly fishing and mountain biking, I never knew what doors those sports would open for myself and the brand. I grew up in Dallas, TX, so coming to the Ozarks was an eye-opening experience that provided a new outlook, set me on the path of spending time outside and being inspired by the outdoors.

Over the next year, we'll be celebrating our 10-year mark by sharing our evolved values and telling stories about the mountains that made the brand.

To all of our fans, here’s a toast to helping us build this company to what it is today and a cheers to the future.

-Founder, Mo Elliott & the Ozark Mountain Family.


Fayettechill creates Goods for the Woods that are Good for the Woods. Established in 2009, we bring our home in the Ozark Mountains to the world by way of eco-conscious, built-to-last goods. We didn’t start this company as pro athletes or experts in the industry. We simply run this company as a showcase of the way we know life can be lived.


Fayettechill was established as a refreshed and re-envisioned outdoor culture open to all inspired by nature. We hope to showcase our home in the Ozarks and bring our love of the outdoors to the nation.


Fayettechill was founded in the Ozark Mountains of Arkansas. The countless rivers, trails, and forests of the Ozarks’ rolling hills extend a constant invitation for exploration. Our headquarters is located in the historic Ozark Mountain Smokehouse at the base of Kessler Mountain in Fayetteville, AR. Our flagship store, Basecamp, is located in the heart of Fayetteville’s entertainment district. 205 W. Dickson is an evolving hub that connects passionate and active individuals.


Fayettechill creates goods for the woods that are good for the woods. Designed in the Ozark Mountain Smokehouse, utilizing built-to-last & eco materials, we strive to lessen our impact on the environment with each seasonal product collection.

We stand behind our products and are working toward bettering our sourcing and durability of products with each passing line. Our initiatives include hiring local & nationally known artists, utilizing recycled polyester, recycled cotton, hemp, organic cotton, and producing USA-made goods whenever possible.