Fayettechill was established in 2009, a refreshed and re-envisioned outdoor culture that is open to all who are inspired by nature. We hoped to bring our home, the Ozarks, to the nation while creating an outdoor brand that represented our area.


Fayettechill was founded in the Ozark Mountains of Arkansas. The countless rivers, trails, and forests of the Ozarks’ rolling hills extend a constant invitation for exploration. Our headquarters is located in the historic and iconic Ozark Mountain Smokehouse at the base of Mt. Kessler in Fayetteville, AR. Our flagship store, Basecamp, is located in the heart of Fayetteville’s entertainment district. 205 W. Dickson is an ever-evolving host to the kind of culture that connects passionate and active individuals.


Fayettechill is a part of the Ozark Mountain Family, a voice that connects all that work toward progressive change within the outdoor community. To us, Fayettechill isn’t simply a collection of products; it is the outdoor-centered lifestyle we’ve always aspired to have. We didn’t start this company as pro athletes or experts in the industry. We are a group of storytelling 20-somethings that are organically drawn to the outdoors. We simply run this company as a showcase for the way we think life can be lived.


Fayettechill creates goods for the woods that are good for the woods. Designed in the Ozark Mountain Smokehouse, utilizing built-to-last & eco materials, we strive to lessen our impact on the environment with each seasonal product collection.

Our initiatives include hiring local & nationally known artists, utilizing recycled polyester, hemp, & organic cotton, and producing USA-made goods whenever possible.